Digital Screen Seminar 2008

RIBA, 66 Portland Place, London, W1B 1AD

Thursday 20th November 2008

The Story Behind the Headlines

Jon Slatkin, Chief Executive, Titan Outdoor

Just how far has digital outdoor come in the last year and how does this compare to other media? Jon explores the key drivers of this growth and flags up some great examples of a range of digital out-of-home screens providing innovative and flexible solutions for advertisers.

Connecting with Consumers

Mark Greenstreet, Joint MD, Aevolve

Why are out-of-home audiences, particularly those delivered by digital screens, potentially valuable to advertisers and how has effectiveness been demonstrated?

Creative Perspective

Dave Bedwood, Creative Founder, Lean Mean Fighting Machine

What does the co-founder of Cannes Digital Agency of the Year consider to be the best digital outdoor creative work of 2008 and why?

The Opportunity to Integrate

Greg Grimmer, Founder, HMDG

A selection of case studies demonstrating how digital out-of-home has been used to compliment other communication channels, whether digital or traditional, in home or out-of-home.